LeBron James: Homecoming King | Ad Celebrates Return

The sports world’s biggest question has been answered, much to the delight of Cleveland fans who will welcome home LeBron James, newly signed to a two-year contract with the Cavaliers.

And Nike is celebrating the prodigal son’s return with the LeBron James: Homecoming King ad, an image that’s simple, yet immediately evocative of LBJ’s first stretch with the Cavs.

Check out the full image below, as King James loads up the moving truck in Miami.

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