In celebration of Serena Williams’s latest summer of dominance, her prime that never seems to end, NikeCourt has unveiled the Greatness Collection, a line of footwear and apparel that exemplifies the strength and power, the elegance and beauty, with which Serena carries herself on and off the court.
Drawing from his close working relationship and friendship with Williams, Nike president and CEO Mark Parker spearheaded the collection, helping guide the design team in order to create pieces that would properly resonate with the tennis great’s personality and style.
The collection centers on a black and white motif, representing Serena’s clean, classic sartorial sensibilities, and comprises performance pieces like her NikeCourt Flare tennis shoe and NikeCourt Bomber jacket, as well as lifestyle silhouettes like the Air Max 1 Ultra and Roshe LD-1000.
The NikeCourt Greatness Collection releases August 27 at select NikeLab stores and on Nike.com/NikeLab.