Last year, the Nike+ Sportwatch GPS was launched, bringing Nike+ functionality, record-keeping and motivation to those who also wanted TomTom-engineered GPS features. Naturally it was a success, with the resulting product able to track runs with pinpoint precision virtually anywhere in the world, even without a Nike+ sensor.
So how does one follow up such a technologically sound, and just all-around cool product? Offer more colors. Four different takes on the watch are now available, from volt-accented black to dark grey against blue, each retailing for $149 ($169 if you want the optional sensor bundled with it).