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Ads · BMX · Sports · Videos

Video: @NikeNYC Minute w/ Nigel Sylvester #MakeItCount

• April 13, 2012

There’s a good chance you’re not as good a BMX rider as Nigel Sylvester. Thanks to the Nike+ FuelBand though, and how it encourages and monitors all kinds of physical[...]

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Ads · BMX · Skateboarding · Snowboarding · Surfing · Videos

Video: “Nike–The Chosen,” The Full-Length Film

• June 10, 2011

Well it premiered a week ago, but the “Nike Chosen” full-length ad/film is finally widely available (ie embeddable), so hit the jump to give a watch. It’s an abosolutely amazing[...]

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Ads · BMX · Kicks · Nike · Nike 6.0 · Skateboarding · Snowboarding · Sports · Surfing · Videos

Video: “Nike Chosen–Just Do It, Extended Remix”

• June 9, 2011

More from the “Nike Chosen” campaign, which moves to associate some less traditional sports—BMX, skateboarding, surfing, snowboarding, to name a few—with Nike’s classic “Just Do It” slogan. And of course,[...]

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BMX · Nike 6.0 · Sports · Videos

Video: Nike 6.0 “The Pool – The Full Story”

• May 23, 2011

Nike 6.0 has really been quietly putting together some really cool events and executing great ideas lately, evidenced by the recent “Leave a Message” film documenting the women of Nike[...]

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BMX · Kicks · Nike 6.0 · Sports · Videos

Video: Nike 6.0— “Nigel Sylvester Nonstop”

• April 29, 2011

Wondering what it takes to be Nigel Sylvester, one of the top BMXers out there? Give this video a whirl, featuring some one-on-one with Nigel and looks at him honing[...]

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BMX · Events · News · Nike 6.0 · Videos

Video: Nike 6.0 “The Pool – The Big Cleanup”

• April 27, 2011

Nike has quite the undertaking ahead of them, converting the UK’s old public pool at the Dagenham Leisure Centre into a new BMX facility, led by designer Dave Sowerby. The[...]

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