June 9, 2011
More from the “Nike Chosen” campaign, which moves to associate some less traditional sports—BMX, skateboarding, surfing, snowboarding, to name a few—with Nike’s classic “Just Do It” slogan. And of course, this all takes place in the dark. Hit the jump for the extended remix, which brings to light (so to speak) some more footage, set [...]
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May 23, 2011
Nike 6.0 has really been quietly putting together some really cool events and executing great ideas lately, evidenced by the recent “Leave a Message” film documenting the women of Nike 6.0 Surf, and now the latest installment of “The Pool,” a massive undertaking that saw a classic community center and swimming pool turned into a [...]
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