Company Targets Revenues of $27 Billion and More than $12 Billion of Cumulative Cash Flow from Operations by 2015 [Text of Press Release Beneath the Cut]

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Nike unveiled the new US Men’s National Team home kit today, after a very clandestine delivery yesterday. It’s slightly disappointing, in that it looks very similar to the away kit just in white, but all in all the look is really clean and aesthetically pleasing. And as an added benefit, the uniforms are made using [...]

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If you were loving the “State of Art” World Cup packs that debuted a week ago, this will be right up your alley. The Nike Sportswear World Cup “Brasil Black Pack” features black alternates to the apparel included in the standard blue and yellow Brasil Pack. And better yet, it’s on sale today at NikeStore.com. [...]

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Nike is at it again, redoing several team’s uniforms in advance of the 2010 World Cup, and doing it in the environmentally responsible, “Nike Considered” way. In order to create these team kits, fabric suppliers used discarded plastic bottles—nearly 13 MILLION—from Japanese and Taiwanese landfill sites and melted them down to create new jersey fabric.

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I’ve talked up the Nike N98 Track Jacket pretty significantly on NikeBlog, but it’s becoming abundantly clear that Nike just knows how to make track jackets, not just the N98. The Nike Vault Recyled Track Jacket—so named for its retro look and the fact that it was created using Nike Considered design standards, minimizing environmental [...]

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The apparel that US Olympic and Paralympic athletes will wear during the medal ceremonies at the Vancouver Winter Games was unveiled by Nike and the US Olympic Committee in Beaverton today. The gear, which of course emphasizes warmth and the US Olympic team color blue, was designed via Nike Considered guidelines in order to minimize [...]

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