When Xbox 360 introduced Kinect — a controller-free, entire-body way of interacting with video games — it opened up myriad possibilities for sports games and at-home training programs. Enter Nike+ Kinect Training, combining the best aspects of fitness training with video game-style competition and score-keeping.
According to Nike vice president of Digital Sport Stefan Olander, “Nike+ Kinect Training gives everyone access to the same training we give professional athletes. It combines our unique understanding of the greatest athletes in the world with the amazing sensor technology of Kinect for Xbox 360.” Olander goes on, “Nike+ Kinect Training will make working out at home fun and inspiring, and with its seamless connection to two huge global communities in Xbox LIVE and Nike+, you’ll always find more motivation in someone to train with or challenge.”
Effectively, Nike+ Kinect Training gives the user exactly what they’d hope for from Xbox and Nike: professional training, Nike+ motivation and monitoring, and addictive video game scoring and challenges.
Look for Nike+ Kinect Training this holiday season.