Photo by Scott Utterback, The Courier-Journal
Nike is taking symbolism and storytelling within the context of sports uniforms to the next level. Using the new form-fitting jerseys first worn by such Nike schools as Arizona and the Ohio State University, the new wildcat uniforms feature tributes to a former program member, a legendary racehorse and the basketball program’s successful history.
Bill Keightley, the Wildcats’ longtime equipment manager, passed away this past offseason. As a tribute, the uniforms read “Mr. Wildcat” across a black shoulder-band and keep the Kentucky “K” on the jersey differently-colored then the rest of the word. Additionally, the subtle checkered boxes which adorn the jersey are a nod to Secretariat’s blue and white racing silks.
Last, on the shorts’ waistband is yet another checkerboard pattern with eight squares, 7 containing the year of a UK national championship and an eighth left empty for the next one.
I have no idea what the significance of Secretariat is of all horses? Obviously he’s one of the more dominant horses of all time, but what’s the tie to UK? Because he won the Kentucky Derby? Was born in Kentucky? Attended classes at the UK? Anyway, the Keightley tribute will last this year only, but the uniforms in general are expected to be a long-term mainstay. I’d say they’re pretty sweet, a little break from tradition but nothing too radical. And it’s always good to see a team pay respects to a member, even if he wasn’t the most high-profile individual.